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FACTORS INFLUENCING TASTE PERCEPTION – Volume 1

by Dr. Marli Botha There are countless factors that can influence taste perceptions, ranging from an individual’s age to the temperature of the food. These variables are extremely important for food & beverage industry specialists to consider when evaluating and developing new products. How people perceive taste makes all the difference…!  Here are some interesting factors that influence your taste perceptions: Taste...

SENSORY PERCEPTION: FLAVOUR AND ODOR

by Dr. Marli Botha Sensory perception of a foodstuff includes appearance, odour, flavour, taste and texture attributes. Flavour consists of taste and odour and thereby involves gustatory and olfactory responses. Different regions of the tongue detect different taste sensations, such as the tip of the tongue recognizes sweet taste while the back detects bitterness. Odour,...

WHICH CAME FIRST: ORANGE THE COLOR OR ORANGE THE FRUIT?

by Dr. Marli Botha There are very few pure colour names like black, white, red, blue, green or brown; most of the hundreds of words we use for colours come from things such as fruit, flowers, precious stones and other objects, for example cerise, turquoise, indigo, violet, amber… The citrus definitely got named first. The earliest...